Pink Boat “Tows For a Cure”


When Captain Brian Williams of TowBoatUS Detroit, an on-the-water towing and assistance service for recreational boaters out of Detroit, Michigan, wanted to do something for his mom, he picked up a can of pink paint.

The matriarch of the Williams family had been diagnosed with breast cancer in 2006, and after a brave battle she passed away two years later. Capt. Williams decided to do something for his mom and help raise awareness of the disease by painting his formerly red towboat bright pink and changing her name to Hope. 

Capt. Williams donates a portion of his towing revenue to breast cancer research. 

“I call it ‘towing for a cure,’ he says. “It’s our way to say we are here for those suffering from this monster. We want to help rid the world of cancer.”

Hope is the only pink towboat in the entire 600-vessel BoatUS fleet.

Check out a video of Hope by visiting YouTube and searching for “TowBoat Hope” from BoatUS videos. If you’d like to make a donation to fund breast cancer research, visit

Photo courtesy of TowBoatUS Detroit