Mercury Promotes Kids’ Boating and Fishing


Mercury Marine is encouraging children to get out on the water. The Fond du Lac, Wisconsin -based company has partnered with Bill Dance, host of Bill Dance Outdoors, and Fox Sports Outdoors host Barry Stokes to create videos appealing to children that promote the value of boating.

“I’ve never seen a child who didn’t like to fish, and I’ve never seen one that didn’t enjoy it twice as much when it was done from a boat,” says Dance. “It was sure that way for me when I was a child.”

Both Dance and Stokes released videos on Mercury Marine’s YouTube page promoting the boating and fishing lifestyle for kids. The videos are titled “Growing Up on the Water,” and “Getting Kids on the Water.” They discuss why boating is important, the philosophy of taking kids fishing, and how much fun boating can be.

“My dad lit my fishing fuse when I was only six years old,” says Stokes. “I still vividly remember trout fishing in small streams in Colorado and fishing for bass from our aluminum fishing boat all over Texas. I looked forward to him tugging on my big toe to wake me up at 5 a.m. to go fishing almost every weekend. Those snapshots are forever freeze-framed in my memory, and I still call them up frequently.”

View both videos at

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